UNIFY YOUR DATA SOURCES
All your data in one place, with an AI layer leveraging natural language processing to standardize siloed sources.
TRANSFORM DATA INTO DECISIONS, DRIVE GROWTH WITH PRECISION
Data & Analytics
Turn your data into actionable insights and accelerate business growth.
Data & Analytics is the essential tool used by organizational leaders, growth-focused managers and executive teams to identify and execute against objectives.
Bluprintx takes you from data-curious to data-driven. Through strategic direction, a proven methodology, and on-the-ground operational support to bridge skill gaps, our Data & Analytics practice turns your resources into results. Read on to see how your data starts supporting marketing productivity, employee impact and revenue growth.
DATA & ANALYTICS: PATHWAYS TO GROWTH
Performance Management
Transform data into meaningful insights for market opportunity and performance management. We equip and empower your team with a self-service control center that tracks KPIs and delivers actionable insights to inform marketing, sales, and customer experiences.
Personalized Journey Management Analytics
Harness real-time content management opportunities and use customer insights to deliver superior experiences. Actionable insights inform your Personalized Journey Management, empowering marketers with timely data that boosts customer experience revenue.
Data Scientist Workforce Augmentation
Bridge skill and capacity gaps with Bluprintx expertise embedded into your team for as little or as long as you need us. We give you the talent and capacity to gain value from your data and platforms – or our Analytics as a Service platform – while training and developing internal skillsets to reinforce self-sufficiency.
DATA & ANALYTICS –
WHAT’S YOUR CURRENT STATUS?
Overcome analytical pain points.
Small hurdles can create a roadblock in your data and analytics strategy. Work with Bluprintx to cut out these common faults and unlock your digital potential.
Choose the outcomes that match your business objectives
DATA & ANALYTICS: OUR PLAN FOR YOUR PROGRESS
Performance Management:
Drive ROI on GTM investments. We build a self-service cockpit of KPIs to maximize your marketing, sales and customer success leaders. From marketing opportunities to performance management, this control center turns your data into meaningful insights that accelerate growth cross-functionally.
Personalized Journey Management:
Deliver high-impact personalized marketing. Equip your marketers with the right data at the right time to improve customer experiences and revenue outcomes. Through powerful automation and intelligent integration, we make scalable personalization possible in your business, with real-time content management and customer insights for enhanced experiences.
Data Scientist Workforce Augmentation:
Access talent and capacity for growth. Leverage Bluprintx talent and capacity to put boots on the ground delivering your objectives. Using your preferred data and analytics solutions or our Analytics as a Service platform, flexibility is the name of the game. It’s talent on tap to give your business a boost.
Bluprintx Analytics as a Service Platform:
Our Analytics as a Service platform is your go-to Data & Analytics software. Its modular nature, built bespoke to your business, is supported by global cloud access, secure orchestration, and tech stack integration.
HARNESS BESPOKE INTEGRATIONS AND AI ENGINES
Front-end engines link to powerful algorithms and AI integrations that accelerate your time to insight.
HARMONIZE YOUR ANALYTICS
A unique middleware layer harmonizes, cleans and structures your data ready for rapid interpretation and action.
BESPOKE DASHBOARDS AND OUTPUTS
Give each team the outputs they need. Departmental dashboards provide relevant insights with report-ready structured exports.
UNLOCK YOUR FULL POTENTIAL
INTEGRATE AND OPTIMIZE
Your data is only as good as the integrations that support it. Think of all the insight sources in your business – customer web behavior, sales activity, social media, event information. Building a holistic view of your data is essential for enabling actionable insights. Integration across growth infrastructure is the key.
Content Supply Chain
Draw performance data from your Content Supply Chain mini-ecosystem to inform future campaigns, and improve existing activity.
Marketing Automation Platform
Feed your Marketing Automation Platform with real-time data insights that enable personalized campaign delivery, analyze performance and optimize.
Personalized Journey Management
Enhance your personalized customer journeys with omnichannel insights on every lead. Every customer, every touchpoint, driving next-best-action decisions.
Customer Relationship Management
Vizualize interactions with customers, and prospects to support your personalization ecosystem and empower marketing, sales and customer success.
OUTCOMES OF DATA & ANALYTICS BEST PRACTICE
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Drive greater impact with less resource (ROI)
Achieve sustainable growth and high productivity by leveraging your budget, people, operations, technology and data in the most efficient way.Find out more
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Optimize customer acquisition and market penetration
Increase revenue and market share through customer behavior, market insights and campaign impact across the complete customer lifecycle.Find out more
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Deliver my strategic objectives efficiently and effectively
We untangle the complex web of people, workflow, technology and data to identify your precise roadmap that will deliver outcomes efficiently and effectively.Find out more
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Optimize value from technology and data
Make your technology and data work harder, remove redundancy or reduce total cost of ownership. Continually audit and increase maturity of core technologies.Find out more
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Optimize marketing impact and ROI
Report on marketing's contribution to revenue and plan a strategy of optimizations to drive greater impact from campaign activity and increasing marketing ROI.Find out more
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Deliver insight into growth drivers
Bringing disparate data sources together so you can connect the dots and build reliable and actionable analytics.Find out more
Marketing Productivity
Draw on data and analytics to improve your resource allocation, sharpen your spend, and commit more time to projects that make the most impact. By collating your data and combining AI insights with in-house strategic acumen, you’ll take your business to new levels of marketing productivity.
Employee Impact
Harnessing data and analytics effectively maximizes your team. Not only are you equipping your talent with more data for effective decision-making, you’re also using smart visualizations to streamline workloads and put time back in the diary. This is how data drives greater growth from a happier, more productive team.
Revenue Growth
Stop guessing what works, and start using data to prioritize projects that drive the most revenue. Having unfiltered access to data analytics and next-best-action insights means your team remains tightly focused on high-impact campaigns. You’re driving revenue growth on two fronts: boosting revenue at the top end while making efficiencies and cutting spend behind the scenes. The result? An agile, revenue-focused enterprise.
Start your Data & Analytics Journey
Start gaining insights into your Data & Analytics
Your data. Your insights. Your growth.
Robert Mol leads our Data & Analytics practice, drawing on extensive experience and deploying an expert team to ensure you get maximum value from your data.
Robert is ready to guide you toward game-changing data science and AI capabilities, transforming your business into an insight-driven machine for growth. Get in touch here to tap into Robert’s expertise or build your Analytics as a Service platform.
– Drive higher growth from data
– Gain strategic advantage from real-time customer intelligence
– Maximize resource efficiency
– Accelerate multi-channel growth
– Improve major marketing KPIs
– Track true campaign Return On Marketing Investment (ROMI)
