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Privacy law changes, non-linear customer journeys and a growing number of touchpoints make it difficult to target, serve and grow your customer base. We understand these to help design customer-first, 360-degree visibility action plans.
Eliminate guesswork through qualitative and quantitative insights. Design connected journeys, frictionless experiences and next best actions for improved conversion. Architect a unified data and technology ecosystem to execute marketing, sales and service experiences at scale from a single, 360-degree view.
Customer experiences that lead to measurable growth go beyond a personalized email or targeted offering. Sure, small optimizations can improve conversion or lead generation. However, to deliver consistent experiences across the full customer lifecycle, to increase lifetime value and loyalty, your transformation needs to run much deeper.
Our action plan will deliver a sequenced roadmap of initiatives that start with truly understanding your customer needs, motivations and ‘jobs-to-be-done’. Mapping how they buy and engage with you today based on real insights, not guesswork.
Once we have designed experiences from the customer perspective, we can then identify the technology and integrations required to deliver your primary use cases. All underpinned by a unified data model that empowers all business functions to leverage insights to drive next best actions/offers, at the right time, through the right channel.
Of course none of this is possible without the correct organizational structure, alignment between business functions and an operating model that is as efficient as it is effective.
Our Customer 360 action plan lays out a program of work to become a truly customer-first organization.
Ryan Forrest is responsible for establishing and supporting a global network of next generation consultants to design and deliver growth for some of the world’s largest organizations. Ryan specializes in strategic vision, transformational change and value led selling.
Over the last decade Ryan has led strategic CX transformation projects for some of the world’s most recognizable brands. He’s also previously worked within world class presales organizations at leading vendors, Oracle and Sprinklr.
Learn more on improving customer experience, engagement and loyaltyEnabling ethical growth
Our promise is not a gimmick. It’s a guarantee. We guarantee you’ll achieve the outcomes we design together, through a thorough, sequenced growth action plan.
And if something doesn’t go as smoothly as it could, we promise – with absolute certainty – we’ll put it right.
Success. We define success with you and guarantee it.
Partnership. We agree how we’ll work together and stick to it.
Quality. We give you a fully qualified team, aligned to your requirements.
Autonomy. We enable you to grow further without us.
