Back to insights
4 min read

Bluprintx acquires Definitive Results to strengthen marketing automation capabilities in North America

Bluprintx has strengthened its marketing automation capabilities in North America with the acquisition of Virginia-based Definitive Results. Empowering global enterprises to achieve improved productivity, revenue growth and people growth, this latest acquisition further enhances Bluprintx’s ability to align people, workflow, technology, and data for growth-focused businesses. 

As an Adobe, Hubspot, Oracle and Salesforce partner, the acquisition of Definitive Results bolsters Bluprintx’s existing marketing automation and cross-platform capabilities. Expanding Bluprintx’s team of certified consultants, Definitive Results brings additional Marketo Certified Experts, Hubspot and Eloqua certified individuals.  

“With a growing client base in North America, it was strategically important for us to increase our footprint in the region, and ensure we have the right expertise on the ground,” explains Lee Hackett, Group CEO, Bluprintx. 

“Bringing the geographical reach and marketing automation capabilities we needed, Definitive Results are also an excellent fit culturally. We are both tightly aligned around the game changing outcomes that Bluprintx delivers – productivity improvement, revenue and people growth. Like us, Definitive Results are focused on delivering these outcomes, have deep technical expertise and build long-term relationships with their clients.” 

Founded in 2012, Definitive Results has established a high-profile and long-term client base. Carly Schrager, CEO, and team have become part of the Bluprintx family: “We’re looking forward to exploring new and exciting opportunities to work with our existing clients, tapping into the expanded technology expertise that Bluprintx brings to the table,” comments Carly.  

To learn more about Definitive Results, visit the website.